Market Research Cambridge

A targeted new initiative from Bax Interaction to transform your marketing effectiveness

What They Say

“We have now had the pleasure of working with Bax Interaction Ltd on a number of occasions.  Our briefs were fully understood which was clearly evident through the discussion guides and the delivery of projects. Steve is very professional in his approach, we would highly recommend Bax Interaction Ltd.

Norbrook Laboratories Ltd.

Bax Interaction Limited (BIL) is a marketing research, strategy and training consultancy based in Cambridge, UK.

Our clients come from a wide range of sectors including: agricultural; comparison sites; drug discovery; environmental consulting; equine; education (schools, further and higher); government agencies; healthcare; life sciences; luxury consumer goods; manufacturing; not for profit; pharmaceutical; pregnancy and fertility testing; professional services (corporate finance, accountancy, legal and relocation services); recruitment; retail and technology.  

Our extensive market research and marketing experience can be applied to any organisation’s markets.

We specialise in delivering value to our clients with the following services:-

  • Marketing research projects – qualitative and quantitative
    • Focus group moderation
    • Face to face and telephone depth interviewing
    • Questionnaire design and implementation
  • Customer journey/ experience workshops
  • Strategy development
  • Tailored training programmes in:
    • Qualitative research and analysis
    • Strategic marketing
    • Marketing leadership
  • Mentoring marketing personnel
  • Leadership development coaching

Bax Interaction was established in 2005 and has a proven track record of improving its clients’ marketing effectiveness. With a wealth of marketing, research and training experience, we can be relied upon to provide challenging recommendations that deliver real value both to your customers and your organisation. To find out what we can do to help you to improve your return on your marketing investment, contact us for an initial discussion now.



See our new ‘Credentials’ presentation


‘OK Google, start the survey’


Radio interview with Cambridge Marketing College on Thomas HPTI (High Potential Trait Indicator) Assessments


Be ready for May




Small but mighty: the power of passion communities



What we do...

Read about our game changing market research project for PEM Corporate Finance    More clients

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